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Apples, Distractions and Business
The easiest thing in business is to ‘Not Do.’
‘Not Do’ marketing; ‘Not Do’ customer care; ‘Not Do’ paperwork.
The harder thing in business is to ‘Do.’
To physically make yourself ‘Do’ marketing; ‘Do’ your job; ‘Do’ the work it takes to keep customers.
The hardest thing in business is to ‘Think.’
‘Thinking’ is what compensates us the most but it is done the least.
When we Think we create. When we Do we persue. When we Not Do we are distracted.
How many times do we sit down and start to write a business plan, write a book, start a blog, etc. only for the phone to ring and on the other end is a distraction?
To prove my point; think of a bright red apple for the next 60 seconds.
If you made it past 5 seconds without another thought popping into your head or someone interrupting you... then you are better than me.
How long did the sculpter have to think about the apple below?
How many people would come to see your apple?
500,000 people came to this apple in the last 15 years.
So Try again…
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